The *New* Mozilla Store is Now Open for Business

Exciting news…David, Rhian, Sarah and I are happy to announce that the revamped, overhauled, better-than-ever Mozilla Store is now officially live.

I’ve done a couple of teaser posts about this, but now that there are no more secrets here’s a snapshot of what’s new:
* a new site design, courtesy of our friends at Nobox. We wanted a design that looked great, but didn’t feel like an overly slick e-commerce site, and they definitely delivered. (if the models look familiar, that’s because they’re all Mozilla employees and interns)
* a new user experience that reduces the number of clicks needed to get to what you want. For example, you no longer have to navigate through a country chooser page…instead the Store detects your location and directs you straight to the appropriate homepage. (for now the new Store is only available in North America, but the International Store will be getting the update soon)
* 12 brand new products, including seven t-shirts, some very cool stickers, and stuff featuring the ever-popular Kit.
* interactive features that let you comment on existing items (good or bad, let us know what you think) or suggest new products for the future. Your feedback will help us continue to make the Store better, so don’t be shy!
* a Community Spotlight program, which will feature tales from people in the community about their experiences wearing Mozilla gear. So if you’ve got a story to share, let us know.
* a Store Blog, with more info about the products, like comments from the designers about their inspiration for the t-shirt artwork.

All this, and there’s a discount too: use coupon code MOZILLASTYLE at checkout and you’ll get 10% off your order. Plus, all orders over $10 will also get a free Japanese-style sticker sheet full of Mozilla, Firefox and Thunderbird stickers.

If you’ve read this far, thanks for making it through the entire long post…now go check out the Store!

Mozilla Store: homepage

Mozilla Store: product detail page

Filed under: Merchandise, PlanetMozilla — John at 10:41 am on Thursday, August 16, 2007

14 Comments »

275

Comment by Bob

August 16, 2007 @ 11:37 am

Is there no more merchandise with the Mozilla logo on it?

276

Comment by John Slater

August 16, 2007 @ 11:44 am

Great point – we definitely need to rectify this, and will do so as soon as possible.

277

Comment by Jonathan

August 16, 2007 @ 12:02 pm

When’s this new International Store coming out then? Before next year? Same stock? :)

278

Comment by John Slater

August 16, 2007 @ 12:04 pm

We haven’t nailed down the exact date yet, but we’re working with our international vendor on it. It should almost definitely be before the end of the year. There might be some small differences in the available stock, but the plan is to make it as consistent as possible.

279

Comment by pascalc

August 16, 2007 @ 12:13 pm

Since you have plenty of international mozillian in MV for the all hands meeting, you should make pictures of them as well to illustrate the international store ;)

280

Comment by Mark Dowling

August 16, 2007 @ 12:21 pm

“the new Store is only available in North America” – the website shipping section seems to indicate only the US is supported. Obviously that doesn’t include Canada, let alone those poor French folks in St Pierre et Miquelon :D

282

Comment by Gérard Talbot

August 16, 2007 @ 12:53 pm

Hello,

1- “Please don’t hurt the web, use open standards”
should not be identified with the mascot – sort of – of a single browser from a single browser manufacturer. The whole idea of web standards is exactly above browser manufacturer because web standards do not target or specify a single browser, and not even a single medium.

developer.mozilla.org does not have the monopoly of web standards knowledge and is certainly not the ideal place to claim web standards compliance. The last time I edited a webpage at MDC, I was notified by email to stop using true and genuine markup code such as <p> and </p> and to just instead use the wiki code… and I was editing the webpage “Using web standards in your web pages” hosted at MDC! Totally unbelievable!

2- Mozilla.org has not been active in the Tech Evangelism department for years now: no one can seriously claim otherwise.

Creating a T-shirt of this type won’t change an iota for millions of webpages which do not render as expected by their authors. Making more senseless back-end efforts into supporting MSIE implementation bugs – that’s right, MSIE implementation bugs – will not solve any problem, will not help anyone and will not improve the web. So, on one hand, some people can wear a T-Shirt about protecting, caring about web standards and, at the same time, use a browser that is becoming more and more IE-bugward-convenient, therefore removing any real need to follow and comply with W3C web standards. Blatant contradiction and a major one.

3- “Please don’t hurt the web, use open standards”
should not be referring to mistreated animal, animal cruelty, wildlife animal trembling in fear, anxiety, stress, fearing for his life, sitting on a melted/melting artic pole, etc.. I totally and unequivocally disagree with the use of that image: it sends a wrong message. It misuses the image of animal cruelty to convey badly battered markup code, hacks of all sorts in webpages, etc.. There is a huge difference between the 2.
Same thing with promoting a browser with a woman in a sexy outfit or with obvious sex-appeal: it should not be acceptable advertisement.
If you’re selling a web concept, a web browser or a web [development] organization, you should not be “selling” or conveying pity, sex or anything of the sort.

4- The very first place where web standards have been truly mistreated is in store.mozilla.org. Period.

Bug 305106 https://bugzilla.mozilla.org/show_bug.cgi?id=305106
and bug 326708 https://bugzilla.mozilla.org/show_bug.cgi?id=326708
are where efforts should be put and not onto selling a better T-shirt that webstandards.org or the W3C or that the SPCA or WWF (or animal defense groups) should be selling. Whoever is responsible for such decision truly misunderstand the real issues involved here and the communication of these.

“Mozilla offers the best implementations of Internet standards.” Yes, right, … except in its own store selling T-shirt about not hurting the web and using web standards that are repeatedly ignored in broad day light in its own webpages.

John, remove that T-shirt from the store and fix store.mozilla.org and related bugs.

Gérard Talbot

285

Comment by JustZisGuy

August 16, 2007 @ 5:20 pm

I really like the new design, and I’m going to have to grab me some of those new shirts.

Have you guys considered selling Firefox bumper stickers?

How about Firefox pens or pencils? I whipped up some of my own Firefox pencils using Inkhead.com and people seem quite enthusiastic about them.

I see the books are gone. Perhaps eventually we will see some nice fresh ones for Firefox 3?

286

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August 16, 2007 @ 5:39 pm

[...] Via Into The Fuzz. [...]

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Pingback by tim ferro » Blog Archive » Mozilla Overhauls Web Store

August 17, 2007 @ 8:49 am

[...] Mozilla Store, which sells Firefox t-shirt and merchandise, has undergone a major overhaul, and now has some nifty new stuff.” – [...]

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Pingback by The Mozilla Blog » Blog Archive » Announcing the Grand Re-Opening of the Mozilla Store

August 17, 2007 @ 12:35 pm

[...] including a Store Blog, Community Spotlight and the ability for people to comment on each item. (view more details about the new [...]

921

Comment by Lpullar39

September 25, 2007 @ 9:53 pm

I love everything about Mozilla and Firefox. I have also read deep into the projects that you presently working on. I went through the store and found lots of t-shirts that I loved and wanted. But being a big busted woman, v-necks are all about I can wear. Unless I buy extra large and then they are too big everywhere else. So if you could produce some really great v-necks, I will most definitely will buy. I already tell everyone about Mozilla. I know we will Grow as a Team. Gods Speed Laura

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October 8, 2007 @ 11:25 am

[...] including a Store Blog, Community Spotlight and the ability for people to comment on each item. (view more details about the new [...]

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December 6, 2007 @ 4:28 pm

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