Mozilla Goes Green
A bunch of Mozillians are up in San Francisco today as part of our involvement with the SF Green Festival. It’s certainly a new type of conference for us, but when you look at the core values of the various other affiliated organizations there are a lot of commonalities in terms of trying to affect change through community building and grassroots action.
We’re also using this as a platform to communicate our “100% organic software” concept, so from a design perspective this gave us a great opportunity to use one of my favorite elements from the Mozilla.com redesign: our little family of egg illustrations. They’re so bizarre and yet, so perfect.
We worked with designers Monique Johnson and Rhonda Spencer to create egg-based collateral that included a print ad for the festival guide (below), landing page, affiliate buttons (available for download) and more.
There will be Mozilla-related activity at the festival all weekend long, so if you’re in the area definitely stop by and check it out. Mary has a good overview of the details up at her blog.
November 14th, 2008 at 12:17 pm
[...] [Via|Intothefuzz] [...]
November 14th, 2008 at 1:01 pm
Is Mozilla actually doing anything to try and be green?
November 14th, 2008 at 2:07 pm
@David – good question. We’ve been working with a company called TerraPass to offset our carbon output for about a year now. And we’ve implemented various measures around the office. There’s always more you can do, of course, but we’re making progress.
November 15th, 2008 at 4:10 am
If you really wanted to reduce carbon output, you’d move out of the US and give up its wasteful lifestyle. Could you imagine life without a car? Most people in the world couldn’t imagine it with it!
Also, this misuse of the word ‘organic’ will just associate you with ignorant greens who run around yelling ‘apocalypse!’ whenever a new particle accelerator is made operational.
November 16th, 2008 at 8:54 pm
[...] with some print materials for the event, Mozilla prepared some good looking organic themed web buttons. Mozilla has been [...]
November 19th, 2008 at 4:27 pm
I was a bit harsh there, it was not directed at you or mozilla
December 14th, 2008 at 3:18 pm
Rancour wrote: “Also, this misuse of the word ‘organic’ will just associate you with ignorant greens who run around yelling ‘apocalypse!’ whenever a new particle accelerator is made operational.”
I don’t like the term “organic” either. Mozilla! Please just develop a nice Browser! Don’t cooperate with the greens, because otherwise you will upset people who have another point of view on environmental issues.
April 30th, 2009 at 2:05 am
[...] con algunos materiales impresos [en] para el evento, Mozilla preparó algunos botones web muy atractivos diseñados con un estilo [...]