The New Firefox Logo is Here!
For the past several weeks, Alex Faaborg has been managing the difficult process of updating one of the most widely recognized and beloved logos in the tech industry. Thanks to hard work from Alex and lead designer Anthony Piriano (of the Iconfactory), plus lots of input, ideas and assistance from the Mozilla community, the old school Mozilla visual identity team and plenty of current Mozilla employees, the logo is now complete.
One interesting side note is that I’m referring to it as a logo, while Alex is calling it an icon in his series of blog posts (that you really should read) on the same subject. That’s because we’re in the somewhat unconventional position of having our primary visual identity also double as a desktop software icon. That’s definitely not how it’s usually done, and it occasionally creates some fun challenges, but it’s a very nice tradeoff when you consider the worldwide impact the combined double whammy of the icon and logo have made.
On the implementation side, we’re working to get the new logo in all the key places (such as mozilla.com or AMO) in time for the 3.5 launch. Because the logo was completed so late in the cycle we may not have it ready in all the less crucial spots in time for launch, but we’ll be making the additional updates as soon as possible. If you see any ‘old’ logos lurking around after 3.5 comes out please let me know.
If you need the logo for any upcoming projects, or just would like to take a closer look at all the different permutations, Alex has posted the files on the Firefox 3.5 wiki.
June 18th, 2009 at 12:32 pm
Pretty damn sweeeeet!
I love it and I’m psyched about using and spreading the new logo. Not so psyched about replacing all instances of the old logo. “Old”, LOL.
Ya, I was never quite sure what word to use so when commenting on Alex’s blog I’d write, logo/icon or one or the other and try to use it in context even though I know the difference between the two.
Congrats to you too John!
June 20th, 2009 at 8:11 am
The Mozilla Firefox logo guide should be updated.
http://www.mozilla.com/en-US/about/logo/download.html
June 30th, 2009 at 9:13 am
Not a fan of the logo redesign. I find the bits of blue sticking out from underneath the fox’s tail on the lower right distracting; it makes me anxious where the old logo was smooth and uniform. A bit of needless “web 2.0″ gloss added to the globe makes it seem less like I’m browsing the world-wide web and more like I’m just using an application.
I do like however the new mounted disk image present on the OS X desktop, with the single-color fox knocked out of a blue background. Would like to see more of this kind of direction, as it’s less trendy and more memorable.