Archive | firefox

Browsing Without Borders

Today’s launch of the first-ever mobile version of Firefox is definitely a big deal. So, like we’ve done with other Mozilla big deals, we created a cool design to help celebrate the occasion.

To make it happen, we turned to our friends at the Royal Order and the Delicious Design League. After some discussion about what type of sci-fi direction the illustration should take (we settled on “philosophical and psychedelic”…think 2001), they came up with the artwork below.

You’re certainly encouraged to share this with anyone you think might enjoy it, and you can also download a larger version if you’d like to print a copy for yourself. Here’s to browsing without borders!

 

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Firefox 3.6, Mozilla.com and You

Firefox 3.6, Mozilla.com and You

Big news from the world of Mozilla: we released Firefox 3.6 today!

(I’ll pause for a moment while you go download it.)

As always, we made a bunch of site content updates in an attempt to convey the full awesomeness of the new browser. Here are a few of the highlights (Laura Mesa also has more details over on her blog):

* Personas: uplifting Personas from an add-on to the product was one of the biggest consumer-facing features in 3.6, so we made sure to cover that news in a variety of spots. Most notably, Tara Shahian and Mary Colvig masterminded a great video to show off what Personas are all about, and we added functionality in a few key spots that lets 3.6 users demo some sample Personas with a simple rollover.

* WOFF: another cool 3.6 feature is support for the new WOFF font standard, and we put that to good use by showing off the WOFF version of Meta on the newly redesigned First Run and What’s New pages.

* Security: keeping users safe is always a major priority, so we revamped the Firefox security pageto reflect all the latest goodness (including the plugin check – another new 3.6 feature). As an added bonus, the page also includes a new security-themed illustration…of a walrus teaching a squirrel to surf, of course.

* Customization: building on the new Personas content, we also created a new Customization pageto spread the word about Collections and other ways to personalize your Firefox.

* Download Pages: the various versions of the Firefox download page received a variety of content tweaks to support the key features and benefits of 3.6, and to roll out the “world’s best browser” messaging.

These projects (and dozens of others) wouldn’t have been possible without a lot of people’s very hard work. Huge thanks to everyone who contributed to the website portion of the release, including (but not limited to): Tara Shahian, Laura Mesa, Steven Garrity & silverorange, Tim Hogan & the Royal Order, everyone at Addis Creson, the Delicious Design League, Ivo Gabrowitsch & FontShop, William Slater, Melissa Shapiro, Johnathan Nightingale, Nick Nguyen, Mary Colvig, Alex Buchanan, Mike Morgan, Irina Sandu, Kohei Yoshino, Pascal Chevrel & the l10n community, Stephen Donner, Raymond Etornam, Jeremy Orem, Chris Blizzard, Ken Kovash, Rainer Cvillink, Mike Beltzner, Chris Beard, Sean Martell and more

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Building a Mozilla Visual Design Community

The Mozilla community has achieved more incredible things than I can count, and includes experts dedicated to disciplines ranging from software development to customer support to marketing to QA and much more. But, one key area that’s traditionally lacked an organized community is visual design.

Art is such a powerful form of communication, and over the past 11 years we’ve built up such a large body of iconic Mozilla imagery, that building a true community around it seems like the next logical step. Helping make this a reality is one of my biggest goals for 2009, and between our efforts so far on the Mozilla Creative Collective and the cool stuff happening around Personas we’ve already made some great strides toward that goal (with much more to come!).

So, with all that in mind, I’m really excited about our new partnership with the folks at Infectious. As Jay Patel announced yesterday, we’ve teamed up with them and their own community of artists to create a series of pieces inspired by Firefox. To help celebrate the upcoming 3.5 release, this artwork is available in a variety of formats, including iPhone skins, laptop stickers, car decals and more at the Infectious site, plus t-shirts and personas. Definitely check it out.

At the start of this project we gave the artists a series of classic Mozilla & Firefox values – community, innovation, idealism, open source and performance – and asked them to interpret them in their own styles. It was really fun to watch these talented artists use these basic themes in such different ways to produce such diverse results.

And, we’re just getting started. Next month we’ll team up with Infectious again to launch an open design initiative based around the same concepts and ideals listed above. It’ll also coincide with the beta launch of the Creative Collective site, which will be another huge step forward for our growing community (much more info on that coming soon).

Lastly, big thanks to the five artists – ZeptonnDavid LanhamEtsu MeusyReuben Rude and Paulo Arraiano – who contributed their talents to this project. Really inspiring stuff.

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World’s Fastest Clapper, Meet World’s Fastest Firefox

Note: I just announced the launch of our Fastest Firefox community marketing project over at the Mozilla Blog. Here’s a crossposted and slightly expanded version:

Firefox 3.5 will be here soon, and it’s shaping up to be by far the fastest Firefox yet: more than twice as fast as Firefox 3 and 10 times as fast as Firefox 2.

That’s a fact worth celebrating, and to spread the word we’ve reached out to some of our fellow Guinness World Record holders, each of whom knows a few things about speed. Our first record holder is Kent “Toast” French, whose ability to clap his hands 721 times in a minute (averaging 12x/second!) officially earns him the title of the world’s fastest clapper. Along with his son Joshua, Kent put on a truly astounding display of in honor of Firefox 3.5:

We know that Kent isn’t the only person in the global Mozilla community with a talent for speed, so if you want to help tell the world about Firefox 3.5 here’s what to do:

1. Make a short (30 seconds, max) video of you doing your speediest skill. It doesn’t matter if it’s making a sandwich, changing a tire or mowing your lawn…it just has to be fast.

2. Visit www.fastestfirefox.com and follow the easy instructions on how to upload your video to us.

3. We’ll be editing the best submissions into a compilation video that really shows off what our community is capable of, so check back about a week after the 3.5 release. If we use your clip, you’ll get a Firefox 3.5 t-shirt plus, of course, worldwide fame and the satisfaction of helping the open web.

In addition to Kent and the other record holders (more on them soon), this project came together because of the effort and talents of the very worthy people listed below. Big thanks to:

Elise Allen
* Catherine Brady
* Alex Buchanan
Fran Capo
Pascal Chevrel and our truly amazing team of localizers
Delicious Design League and The Royal Order
Stephen Donner
* Alix Franquet
* Steven Garrity
* Mike Gauthier
* Paul Kim
Nicole Loux
Nobox
* Jeremy Orem
* Krupa Raj
Tara Shahian
Melissa Shapiro

Can’t wait to see your speedy videos!

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Firefox 3.5 Launch: Video Workshop

All month long the marketing team here at Mozilla has been hosting a series of workshops to get people mobilized for the upcoming Firefox 3.5 launch. Tomorrow, Alix Franquet and I will join the fun with a short presentation on how you can use videos to help spread the word.

Here’s a quick look at what we’ll be covering:
* How videos (especially community-created ones) help us spread Firefox
* The channels we use to share these videos
* Filming tips
* Technical tips
* Update on the My Firefox, My Words project
* Grand unveiling of a new community marketing campaign called “Fastest Firefox”. I think you’ll like this one.

The workshop is at Wednesday, May 20 at 9:00 am PDT/16:00 UTC. Here’s how to join us:
* Dial +1.650.903.0800, followed by 92# and then 7391#.
* Or, you can use our toll-free number: +1.800.707.2533, followed by 369# and then 7391#.
* If you’re outside the US, use Skype to call in with the toll-free number listed above.
* If you can’t join the call — but want to ask questions — you can join us in #marketing on IRC (irc.mozilla.org).
* You can also follow along (with sound and video) on the Air Mozilla marketing channel.

Don’t miss the action…hope to see you there!

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The Return of the Robot

When we last saw the Firefox 3 robot, he was triumphantly proclaiming victory in honor of the record-setting release last June.

Since then, of course, the Mozilla development community has been hard at work modifying and improving Firefox 3 to get it ready for the upcoming 3.1 launch. So, in that same spirit we sent the robot back to the shop for some upgrades, too.

The idea behind the upgrades was to give the robot a look that would be appropriate for the Shiretoko release, so we enlisted the help of talented mecha illustrator and colorist Josh Burcham. As you can see from this screenshot of the Firefox 3.1 beta 1 first run page, the robot is still lurking in the shadows, but don’t worry…more will be revealed soon.

The Return of the Robot

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Firefox 3 Is Here, and So Is the New Mozilla.com

Any piece of software as undeniably awesome as Firefox 3 deserves a pretty great vehicle for sharing it with the world. With that in mind, we set out more than eight months ago to completely redesign Mozilla.com, and I’m happy to report that, after a few hiccups, both the new site and new software went live together this morning.

Firefox 3 Is Here, and So Is the New Mozilla.com

We’ve launched a new version of the Mozilla site with every major Firefox release to meet the changing needs of the product and our growing audience, and our goals for this latest edition were pretty lofty. As Firefox has matured into a mainstream product used by more than 170 million people around the world every day, we needed a site that could communicate the many benefits of Firefox 3 to people of all levels of Web expertise. To do that, we enlisted the Royal Order of Experience Design out of Chicago to help us blow up the old Mozilla.com and start from scratch.

I’ll blog about certain areas of the site in more detail over the coming weeks, but for now here’s a quick overview:
* A completely new look & feel. I blogged about this a bit already, and will do so more soon, but for now I’ll just quote our objective from the original design brief:
“The site design absolutely needs to embody our unique, unconventional and extremely un-corporate nature…while still being professional, informative and useful, of course. It should be clean, but not boring; modern, but not tied to any short-term trend. It should be friendly and accessible enough to communicate the details of a high-tech product without feeling cold and technical. It should convey our passion for and faith in the power and potential of the web. Lastly, it should have a sense of fun and playfulness – we’re serious about what we do but we don’t take ourselves too seriously.” 
* A significantly expanded section devoted to all things Firefox. The main Firefox page (aka getfirefox.com) serves up different content depending on which browser you’re using (Firefox 2, Firefox 3, IE, Safari, etc).
A detailed Firefox 3 features page, full of screenshots, illustrations and user-friendly copy explaining all the goodness.
A short overview video aimed at explaining the high points of Firefox 3 to new users. (warning: beware of ninjas)
* In-depth pages describing Firefox 3 securityadd-ons and our concept of “100% organic software.”
* A tips & tricks page with helpful hints for Firefox users of varying levels of expertise. (As I noted a few months ago, we’re always looking for more content here, so please share your favorite secrets!)
New in-product pages to make sure the experience between the site and the software is as seamless as possible.
* A directory of other key Mozilla sites to give people a window into our world (think of this as the Yellow Pages for potential new community members).
An expanded Press Center, complete with b-roll video, a downloadable reviewer’s guide and other goodies.
* A “What is Mozilla?” page to communicate the various nuances of the Mozilla Project and our mission to new users.

As with any project of this scale, there are literally dozens of people who deserve a big share of the credit, but I’d like to single out a few in particular:
The Royal Order – Tim Hogan and his team have been our partners throughout the entire process and have consistently amazed me with their ability to not only translate some of my more esoteric design requests into reality, but to deliver a final result that was always much better than my own vision. Also, although many highly skilled design agencies either lack the interest or ability to get down in the weeds and focus on the little things, the Royal Order guys spent hours pushing pixels and working with our dev and QA groups to make sure all the details were exactly right.
Delicious Design League – we asked them to create illustrations that would not only serve as the main visual element of the site, but would also somehow represent everything we like about the internet as a whole. Kind of a big task. Not only did they succeed, but they did it in a way that makes me smile every time I see their work. Incredible creativity from these guys.
Steven Garrity & silverorange – a site is only as good as the people building it, and Steven and his team handled every crazy curveball we threw at them (and there were many) with skill and aplomb. Longtime Mozilla collaborators, they brought their contributions to a new level this time and delivered a site that really shows off some of the best aspects of the open Web.
Stephen Donner – by my count, there have been at least 217 bugs filed as part of the redesign, and Stephen has been on top of them all. Without his dedication, attention to detail and all-around QA expertise there’s no way this project ever would have come together.
Pascal Chevrel and our localization community – the work these guys have done is nothing short of astounding. Despite already having their hands full with things like Download Day and Firefox 3 itself, Pascal and his team found the time to localize more than 2,800 pages and 800 screenshots for Mozilla.com and its various international varieties. Think about that for a minute!

I’d also like to give shoutouts to Alix Franquet for helping with the video, features and tips & tricks pages; Elise Allen for her copywriting on the features page; Mike Beltzner for his input on the in-product pages; Wil Clouser for his all around web dev gurudom and Paul Kim for his overall wisdom and perspective. Plus, all the beta testers who offered their comments along the way. And, apologies to all the many worthy people whose names aren’t listed here…it was a true team effort all around.

Finally, if you’ve made it through this entire epic post, go download Firefox 3 and help us set a world record!

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Victory

After the beta 5 release, it felt like we needed one final piece of robot artwork to really wrap up the entire Firefox 3 saga…something suitably epic and triumphant. So, in honor of today’s announcement that we have an official release date, I present to you:

Victory

When I initially pitched the idea to Nobox, my concept was something like a triptych (quadtych?) that showed all the previous beta pages. Fortunately, they had the much better idea of combining the existing art with something new and even more grandiose, in the style of the classic Drew Struzan movie posters. From there, we ran with the movie poster concept, right down to the “Rated O for Open Source” tag at the bottom.

Big thanks to Jay, Hector and everyone at Nobox for all the creativity and expertise they’ve brought to this entire process. Finally, here are a few more random notes about the robot and what happens next:

* If you’re a fan of this art, we’ll soon be adding it to the Mozilla Store as a limited edition 18×24″ poster. More details on that to come…
* For a behind-the-scenes look at the early stages of the poster, check out the initial concept sketch.
* Currently the www.firefoxvictory.com URL points to the main Firefox download page, but I have a few ideas for turning it into a more participatory robot-related site. Stay tuned!
* Lastly, here’s a Flickr set of the entire series of Firefox 3 robot art.

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The T-Shirt History of Mozilla

As anyone who’s spent much time around the Mozilla community knows, t-shirts are an incredibly important part of our culture. So, when Mary showed me a stack of classic shirts she’d collected from Mitchell, chofmann, Myk and others, I thought it would be fun to document all the Mozilla t-shirts throughout the years (with a few Netscape ones thrown in for historical context).

After some detective work, here are the 53 shirts I’ve collected so far (arranged in rough chronological order so you can see the progression):
The T-Shirt History of Mozilla

If you want to see them up close, I’ve created a Flickr set of all the images. I’m quite sure that there are plenty of shirts I missed, so if you have one that’s not pictured here please let me know. I’d like this to be as comprehensive as possible.

This is sure to be a constantly evolving thing…I know of at least four new shirts currently in development that will have to be added soon. So, enjoy this little look back through Mozilla history and stay tuned for future updates.

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